Results
HT Program delivered 150% increase in risk perception, 44% increase in disease awareness (43% to 62%) and 39% increase in treatment acceptance (51% to 71%)
HT Program delivered 1,400 advocates that generated 300,000 conversations and over 100,000 new treatments with a ROI in excess of 5>1
HT Program delivered more than 120 ratings and reviews for the client website, 500+ video and photo submissions, and over 1,200 user generated content submissions for use at product launch.