Authentic conversations are compelling

Every conversation you have has the potential to help make a difference.

When you have a conversation with a friend or family member, and that person shares the information with his/her friends and family, the impact of that message keeps growing. 

92% TRUST

People trust recommendations
from people they know

84% ACT

People act based on those recommendations

90% FACE TO FACE

Word of Mouth conversations happen face-to-face.

Sources: Nielsen Trust in Advertising; Keller Fay Group

 

 

Why Authenticity Matters - Patients' stories are real. And powerful. Authentic patient stories create trust and can be the tipping point for action.

 

How We Do It

 

We connect like-minded people who have a passion for a cause, condition, provider or treatment option.

We engage, equip and empower these motivated volunteers to spread the word to their families, friends and people in their networks.

 

 

we Engage

We activate like-minded individuals, who want to be a part of something larger than themselves, to join a movement and spread the word to the people in their community. We help them spread the word about something that matters to them.

WE Equip

We equip HealthTalkers with offline and online content and facts. Providing factual information to share or pass along creates an authentic structure for dialogue, empowering them to have effective, informed conversations.

WE Empower

We empower HealthTalkers to motivate others to learn the facts, take action, and speak with their doctor, leading to better physician-patient dialogue and increased awareness of conditions and treatment options.


 
Click on the infographic to see the full image and learn more about Word of Mouth in Healthcare.

Click on the infographic to see the full image and learn more about Word of Mouth in Healthcare.